Whether on a printed page, monitor or mobile device, the headline is the most important part of an ad. It tells the reader what the ad is about. With the blink of an eye, he or she decides whether it’s worth the effort to keep reading. Numbers can help you create compelling headlines, as long as they are specific and relevant. Here are a few examples. Note that these numbers as expressed as digits, not words... more

Is it necessary that the traffic ticket was reported in the newspaper again, a reader asks. The original citation was published two months ago. Publication of traffic citations probably generated the most calls during my tenure as editor. No 1, nobody likes being linked with a police report – whether it’s something as common as speeding or something that carries greater notoriety, such as a DWI. No. 2, the offenders get confused – and often angered – between the report of the actual ticket and then the report of the court disposition. more

In the last few weeks, it seems that every time I read or hear the news, police body cams are at the forefront. Even as a bill was being introduced in the General Assembly, and the North Charleston case was making headlines, I got calls on the Hotline asking whether the video from “body cams” and “dash cams” are public record. On Sunshine Day, a panel comprised of NCPA General Counsel Emeritus Hugh Stevens, Frayda Bluestein of the UNC School of Government and Christopher Brook of the ACLU discussed the merits of using body cameras and whether the video they capture is a public record. As of now, the state of the law is unsettled, with different judges reaching different conclusions. more

North Carolina Capitol Press Corps President: Jeff Tiberii WUNC radio - JTiberii@wunc.org; 336-422-7863 Asheville Citizen-Times Office: (828) 232-5833 PO Box 2090 Asheville, NC  … more

Company Name Contact Name Address City State Zip Phone Website AMG/Parade Kevin Craig 9121 Anson Way, … more

Contact Name Address City State Zip Phone Chester Middleworth 626 Woodbridge Road Statesville NC 28625 704-872-5340 George Fain PO Box … more

Appalachian State University Jane Nicholson University News- PO Box 32100 Boone NC 28608     Duke University News Service Kristen Brown 615 Chapel Drive, … more

Company Name Contact Name Address City State Zip Phone Fax Website Bladen Online Charlotte Smith PO Box … more

n the wake of the 2016 election, everyone from President Obama to Pope Francis has raised concerns about fake news and the potential impact on both political life and innocent individuals. Some fake news has been widely shared, and so-called “pizzagate” stories led a North Carolina man to bring a gun into a popular Washington, D.C. pizza restaurant under the impression that it was hiding a child prostitution ring. According to a new survey by Pew Research Center, more

NPCA General Counsel Amanda Martin provides a handy "cheat sheet" for political advertising. more

The NCPA Federal Credit Union always has something new to offer. If Santa didn't leave that shiny new car under the tree, maybe these low rates will help! Take a look at what's new at NCPA FCU here. more

Kevin Ellis has been named managing editor of the Gaston Gazette, Gastonia. Ellis, a veteran journalist who has spent the last 20 years in Gastonia, takes on the promotion following the retirement of editor Hunter Bretzius. more

Times News (Burlington) , 707 S. Main Street Burlington 27215 more

Rick Thomason, publisher of The Robesonian, Lumberton, is now publisher of the Kingsport Times-News in Tennessee, which is owned by Sandusky Newspaper Group. Thomason will also serve as senior vice president of content for Sandusky's eastern Tennessee newspapers, including the Johnson City Press and three weeklies. more

A few years ago, I spent several days with a newspaper in Tennessee. They were converting from an editorial workflow based on QuarkXPress to InDesign and asked if I would be on hand when … more

Lawrence told me about a technique for gathering information from prospective advertisers. “I’ve been selling for a long time, so I realize the importance of information. But I like to go beyond the standard questions about their history, products, customers and goals.” more

J.D. Walker, best known as the editor of Thrive magazine, has retired from Asheboro's Courier-Tribune following nearly nearly two decades there. more

An exchange in an editors’ hotline probed a familiar topic: When is a business announcement considered news, and when is it an ad? The item in question was a new employee at an auction and … more

Here you'll find the winners of NCPA's 2013 Best Advertising and News, Editorial & Photojournalism contests. more

Unless you're a regular lunch time listener of WUNC, the public radio station in Chapel Hill, you may have missed the recent edition of "The State of Things" highlighting Yes! Weekly's series, Out in the South. The series deals with Southern LGBTQ voices and experiences across several generations and has received wide acclaim. more