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This will be an election like no other as the Covid crisis has forced us into remote work stations and candidates into dramatically different campaign strategies. But that is just where the …
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6/24/20
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Once again, journalists find themselves at the intersection of indispensability and danger. You are uniquely poised to be the eyes and ears of the public, to stand in their shoes, to report …
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6/1/20
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Reporters covering government in the last two months know public bodies have changed their way of doing business. Members of the press were granted essential worker status, but that didn’t mean …
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Amanda Martin
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5/13/20
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The Washington Post reports Capitol Hill is paralyzed over a failure to agree on a temporary remote Congressional hearing and voting bill. Yet as Congress grapples …
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John Bussian
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4/27/20
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Continuing on the theme of government transparency and how you get the information you need to cover the developing COVID-19 crisis, I have outlined here some principles to …
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Amanda Martin
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4/8/20
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As the toll of the coronavirus rises daily, we are getting calls about what to do if you cannot put out your print newspaper. That might happen either because your advertising drops to the …
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Amanda Martin
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3/23/20
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I want to begin with my gratitude for the vital and hard work that you all have been doing to report on the coronavirus crisis. Personally, I check five or six news websites about every hour to …
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Amanda Martin
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3/16/20
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Abby, who owns a retail store, told me about an appointment with a salesperson from her local newspaper. “I did plenty of research before I contacted him and decided to run a campaign in his …
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John Foust
Raleigh, NC
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2/3/20
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I have fingers crossed that the many 2020 elections will bring an avalanche of ad dollars to your newspapers! With those dollars come some regulation, though. Much as I think it is …
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Amanda Martin
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2/1/20
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Have you gotten a letter from someone asking you to take down an old story because the person has gotten their record expunged? Or maybe a lawyer has written and cited G.S. § 15A-152, a …
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Amanda Martin
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1/27/20
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The 2019 'long' session of the General Assembly -- the longest session in the past century -- ended with several special sessions devoted primarily to budget issues and saw the General Assembly …
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John Bussian
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1/15/20
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Tim manages an ad sales team. “When I started my career in the newspaper business, I quickly learned that advertisers can be worlds apart in their knowledge of marketing,” he said. “That’s …
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John Foust
Raleigh, NC
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12/11/19
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Question: A newspaper received notice of an emergency meeting of a college board of trustees with attorneys. The board has a track record of going into closed session to discuss financial issues, …
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12/1/19
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Statisticians disagree on the number of commercial messages we are exposed to each day. Some say 1,000. Some say as many as 3,000. And others claim the number is closer to 20,000.
With estimates …
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John Foust
Raleigh, NC
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11/7/19
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I once encountered a car dealer who took advertising puffery to new levels. They publicized themselves as being number one in every conceivable category. Their general advertising theme was, …
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John Foust
Raleigh, NC
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3/4/19
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As a life-long journalist, I know how tough it can be to report the views of people who are bitterly divided. We think we’ve got it right. But the emails and social media messages often scream …
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2/19/19
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Are you a reporter having trouble getting records from your local government, school board or the United Way? Are you a private citizen interested to know how you can keep track of the latest zoning …
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2/13/19
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Joseph was talking to me about something he feels is important to the ad staff he manages. “These days, there’s a lot of talk about multi-tasking,” he said. “But according to what I’ve read …
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John Foust
Raleigh, NC
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1/2/19
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Jodi is a sales manager with an interesting philosophy. “We’re all familiar with win-win,” she said. “It’s a common cliché these days. In business relationships – especially any kind of …
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John Foust
Raleigh, NC
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12/6/18
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Back in my ad agency days, I learned a big lesson about what to do – and what not to do – in a sales presentation.
I was sitting in the office of the owner of a construction business, …
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John Foust
Raleigh, NC
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10/3/18
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