|
The N.C. Court of Appeals handed down some very good news for journalists this month. The case arose after the arrest of Wesley Walker for an assault. WTVD’s Ed Crump emailed the Wake County …
more
Amanda Martin
|
8/31/22
|
|
Question: A newspaper received notice of an emergency meeting of a college board of trustees with attorneys. The board has a track record of going into closed session to discuss financial issues, …
more
12/1/19
|
|
As a life-long journalist, I know how tough it can be to report the views of people who are bitterly divided. We think we’ve got it right. But the emails and social media messages often scream …
more
2/19/19
|
|
Are you a reporter having trouble getting records from your local government, school board or the United Way? Are you a private citizen interested to know how you can keep track of the latest zoning …
more
2/13/19
|
|
On a visit to my eye doctor for a check-up, I noticed a poster on the wall in the examination room. It featured a series of photographs of the same scene. The first photo depicted the scene through …
more
John Foust
Raleigh, NC
|
8/6/18
|
|
MAKING SENSE OF WHAT
LOOKS LIKE NONSENSE
Having trouble making sense of the constitutional amendments that will appear on the ballot this November? I am, and I’m a lawyer!
As …
more
Amanda Martin
|
8/6/18
|
|
You may have heard about Volkswagen’s initial ad campaign. At a time when big gas guzzlers were the norm on the roads, a European carmaker had the seemingly impossible job of convincing North …
more
John Foust
Raleigh, NC
|
5/9/18
|
|
Most reporters can likely relate to this scenario. Someone speaks up at a public meeting to unleash criticism about an individual or organization. Reporters have little difficulty presenting a …
more
Jim Pumarlo
|
1/22/18
|
|
Selling and sailing have a lot in common. Consider the jibe.
A sailboat cannot sail directly into the wind, but it can sail at angles to the wind. The closest point of sail is approximately …
more
John Foust
Raleigh, NC
|
1/19/18
|
|
February 21-23, 2018 Raleigh Marriott Crabtree Valley
Deadline for hotel registration is Tuesday January 30
more
1/10/18
|
|
Plan on joining colleagues from across the state in Raleigh at the 2018 NCPA Annual Convention. February 21-23, 2018 Raleigh Marriott Crabtree Valley Take time now to book your NCPA convention room - …
more
1/2/18
|
|
Sometimes it’s a good idea to feature a boss in an ad. Sometimes it’s not.
Two ads come to mind. One shows a plumbing company’s president seated at the head of a conference table, …
more
John Foust
Raleigh, NC
|
12/19/17
|
|
GOOD DESIGN is often a matter of doing all things--including the small things--well. But what small things? You can find out what they are--and why they matter--next Thursday, Dec. 7, when Ed …
more
11/30/17
|
|
Testimonials can be convincing elements in advertising campaigns. Will Rogers once said, “Get someone else to blow your horn and the sound will carry twice as far.” It’s true that happy …
more
John Foust
Raleigh, NC
|
11/20/17
|
|
What sets advertising amateurs apart from professionals? Let’s examine some key skill areas.
1. Amateurs do most of the talking in sales appointments. Professionals do most of the …
more
John Foust
Raleigh, NC
|
10/23/17
|
|
I love golf, but I’m a terrible golfer. I’m the only golfer I know who has lost someone else’s golf ball. On a best-ball round, I mistakenly hit the wrong ball – directly into a lake.
…
more
John Foust
Raleigh, NC
|
8/7/17
|
|
In August, NewspaperAcademy.com will offer a $10 discount on all of our webinars for members of your press association. This reduces the rate of each webinar to $39.
Your members can receive their …
more
7/31/17
|
|
The High Country PIO Network is sponsoring a Media Summit on August 1. To strengthen relationships with local and regional media outlets, the Network has opened registration to the event to members …
more
7/25/17
|