2001
NCPA Best Ad Contest Winners
Daily
Division D - Circulation under 15,000
Best Real Estate Ad
First Place
Johnson Properties
Melissa Redden & Charlotte Gard
The Daily Record
Dunn, N.C.
Second Place
Clayton Homes
Linda Foster & Jason Williams
Daily and Sunday Herald
Roanoke Rapids, N.C.
Third Place
Conway & Co.
Alan Yelverton & Judy Massey
Kinston Free Press
Kinston, N.C.
Best Full Color Real Estate Ad
First Place
Gregory Real Estate, Inc.
Melissa Redden & Charlotte Gard
The Daily Record
Dunn, N.C.
Second Place
LUV Homes
Melissa Redden & Charlotte Gard
The Daily Record
Dunn, N.C.
Third Place
Dynasty Homes
Lori Buchino
The Sanford Herald
Sanford, N.C.
Best Spot Color Real Estate Ad
First Place
Oakwood Homes
Angela Williams & Charlotte Gard
The Daily Record
Dunn, N.C.
Use of color draws the reader to the message.
Second Place
Strickland Construction
Debbie Rackley
The Sampson Independent
Clinton, N.C.
Third Place
Joanne Howle Realty
Keith Austin
The McDowell News
Marion, N.C.
Best Motor Vehicle Ad
First Place
Dieffenbach Chevrolet
Sharon Jimenez
Richmond County Daily Journal
Rockingham, N.C.
Excellent use of white space and lead graphic.
Second Place
Vester Nissan
Tina Williams
The Sampson Independent
Clinton, N.C.
Third Place
Beam Nissan
Shirley Waldrop
The McDowell News
Marion, N.C.
Best Full Color Motor Vehicle Ad
First Place
Jeff Johnson Automotive
Bernard Flippin
The Mount Airy News
Mount Airy, N.C.
Excellent use of color. Takes the reader through the message and keeps the points clear and concise.
Second Place
Lumberton Ford Lincoln Mercury
Sherri Prevatte & Emily Collins
The Robesonian
Lumberton, N.C.
Third Place
Plaza Ford
Kristie Greene
The Dispatch
Lexington, N.C.
Best Spot Color Motor Vehicle Ad
First Place
Sam Johnson's Cross Creek Lincoln Mercury
Debbie Rackley
The Sampson Independent
Clinton, N.C.
Good use of color and black and white.
Second Place
Dieffenbach Chevrolet
Sharon Jimenez
Richmond County Daily Journal
Rockingham, N.C.
Third Place
Champion Ford
Sharon Jimenez
Richmond County Daily Journal
Rockingham, N.C.
Best Food Ad
First Place
Dunn Discount Drug
Kathy Pope & Bob Bass
The Daily Record
Dunn, N.C.
Presents a volume of information in a coherent form. Busy, but it works.
Best Full Color Food Ad
First Place
Green Store
Dawn Barmer & Wendy Lamm
Daily and Sunday Herald
Roanoke Rapids, N.C.
Very professional job. The ad takes chances with color registration, but succeeds.
Second Place
Fairview Pharmacy & Your Pharmacy of Lexington
Ron L. Wyatt
The Dispatch
Lexington, N.C.
Third Place
Coca-Cola
Blake Ragsdale
The Dispatch
Lexington, N.C.
Best Spot Color Food Ad
First Place
Piggly Wiggly
Wanda Buckner
The Sampson Independent
Clinton, N.C.
Nice, clean grocery ad.
Best Restaurant/Entertainment Ad
First Place
Kinston Indians
Cathy Stainback & JoAnn Havrilla
Kinston Free Press
Kinston, N.C.
Ad makes you want to play ball!
Second Place
Cap'n Stevens
Ron L. Wyatt
The Dispatch
Lexington, N.C.
Third Place
Daks Restaurant
Kini Snow
The Mount Airy News
Mount Airy, N.C.
Best Full Color Restaurant/Entertainment Ad
First Place
Elizabeth City State University Foundation
Terri Black & Frank Paris
The Daily Advance
Elizabeth City, N.C.
Makes you want to grab your clubs!
Second Place
Main Oak Emporium
Kini Snow
The Mount Airy News
Mount Airy, N.C.
Third Place
Smokey Joe's Barbecue
Ron L. Wyatt
The Dispatch
Lexington, N.C.
Best Spot Color Restaurant/Entertainment Ad
First Place
Oblongs
Kini Snow & Kathy Bumgardner
The Mount Airy News
Mount Airy, N.C.
Excellent layout.
Second Place
Bay Breeze Seafood Restaurant
Doug Rowe
The Sanford Herald
Sanford, N.C.
Third Place
Jimmy's Barbecue
Ron L. Wyatt
The Dispatch
Lexington, N.C.
Best Home Furnishings and Appliances Ad
First Place
Park Place
Holly Gunter
The Mount Airy News
Mount Airy, N.C.
Excellent copy.
Second Place
Alexander Lighting
Kathy Pope & Bob Bass
The Daily Record
Dunn, N.C.
Third Place
McKenzie Furniture, Inc.
Judy Wilson
Richmond County Daily Journal
Rockingham, N.C.
Best Full Color Home Furnishings and Appliances Ad
First Place
Ret House Interiors
Kathy Pope & Bob Bass
The Daily Record
Dunn, N.C.
Excellent photos and color.
Second Place
J & J Carpet & Floor Covering
Ron L. Wyatt
The Dispatch
Lexington, N.C.
Third Place
Value House Furniture
Debbie Rackley & Wanda Buckner
The Sampson Independent
Clinton, N.C.
Best Spot Color Home Furnishings and Appliances Ad
First Place
Period Furniture House, Inc.
Ron L. Wyatt
The Dispatch
Lexington, N.C.
Effective use of an unusual theme. Color is used to best advantage. Obviously a lot of work went into this
advertisement.
Second Place
Morgan's, Inc.
Blake Ragsdale
The Dispatch
Lexington, N.C.
Third Place
Horne's Furniture
Debbie Rackley
The Sampson Independent
Clinton, N.C.
Best Apparel, Jewelry and Accessories Ad
First Place
Norma's
Joan Brinson & Jimmy Taylor
Kinston Free Press
Kinston, N.C.
Excellent layout.
Second Place
Gold-N-Gems
Sheri Grant & JoAnn Havrilla
Kinston Free Press
Kinston, N.C.
Third Place
De Lei's
Holly Gunter
The Mount Airy News
Mount Airy, N.C.
Best Full Color Apparel, Jewelry and Accessories Ad
First Place
Buddy's Jewelry
Patricia Williams & Ronda Powell
The Sampson Independent
Clinton, N.C.
Very efficient presentation of color and copy in an ad that features such a large amount of merchandise.
Second Place
Choice Jewelry
Anna Hedrick
The Dispatch
Lexington, N.C.
Third Place
Choice Jewelry
Pam Swinson
The Dispatch
Lexington, N.C.
Best Spot Color Apparel, Jewelry and Accessories Ad
First Place
Southern Jewelers
Kevin Scotti
The Sanford Herald
Sanford, N.C.
Would have been a topic pick even in a larger division. Art ties in nicely with header. Nice and clean.
Best Institutional Ad
First Place
The McDowell Hospital
Keith Austin & Susie Moore
The McDowell News
Marion, N.C.
Picture of moms and babies is very effective. Simply is truly best. Nice ad.
Second Place
Eastern Carolina Medical Center, P.C.
Rebecca Pope & Patsy Green
The Daily Record
Dunn, N.C.
Third Place
FirstHealth
Brenda Dennis
Richmond County Daily Journal
Rockingham, N.C.
Best Full Color Institutional Ad
First Place
Unique Reflections
Blake Ragsdale
The Dispatch
Lexington, N.C.
Great ad. Simple and neat.
Second Place
Oudeh Medical Plaza
Kathy Pope & Bob Bass
The Daily Record
Dunn, N.C.
Third Place
ASMO Appalachian Corp.
Holly Gunter
The Mount Airy News
Mount Airy, N.C.
Best Spot Color Institutional Ad
First Place
Lexcom Communicatioins
Kathy Wiley
The Dispatch
Lexington, N.C.
Product speaks to you. Great use of color.
Second Place
Ashewood Estates/Victorian Manor
Jennifer Lewis & Donna Riffe
The Sanford Herald
Sanford, N.C.
Third Place
RUS
Debbie Rackley
The Sampson Independent
Clinton, N.C.
Best Retail Ad
First Place
Jeffrey's Greenworld & Florist
Marilyn Giddings & Terri Black
The Daily Advance
Elizabeth City, N.C.
Irresistable!
Second Place
Sonny's Music
Holly Gunter
The Mount Airy News
Mount Airy, N.C.
Third Place
Southern States
Holly Gunter
The Mount Airy News
Mount Airy, N.C.
Best Full Color Retail Ad
First Place
Colonial Mayberry Mall - Making Spirits Bright
Anthony Summerlin & Cindy Dalton
The Mount Airy News
Mount Airy, N.C.
Clean, simple and to the point.
Second Place
Colonial Mayberry Mall - Wrap up your Christmas shopping!
Anthony Summerlin & Cindy Dalton
The Mount Airy News
Mount Airy, N.C.
Third Place
Triad Industrial Supplies
Ron L. Wyatt
The Dispatch
Lexington, N.C.
Best Spot Color Retail Ad
First Place
Lester Hardware Company
Angie Nottonson & Jimmy Taylor
Kinston Free Press
Kinston, N.C.
The spot color is simple, yet effective.
Best Use of Full Color
First Place
Tis the Sales Before Christmas
Wanda Buckner
The Sampson Independent
Clinton, N.C.
Great color and layout.
Second Place
Early Buyers Gift Guide
Wanda Buckner
The Sampson Independent
Clinton, N.C.
Third Place
Evans Ford
Alan Yelverton & Judy Massey
Kinston Free Press
Kinston, N.C.
Best Use of Spot Color
First Place
Thompson Electric
Sandra Kinlaw
The Robesonian
Lumberton, N.C.
Perfect example of color's effectiveness.
Second Place
Pucker, Kiss & Clip!
Staff
The Sampson Independent
Clinton, N.C.
Third Place
The Little Art Shoppe
Ron L. Wyatt
The Dispatch
Lexington, N.C.
Best Newspaper Promotion
First Place
Kinston Indians House Ad
Myra Jordan
Kinston Free Press
Kinston, N.C.
This ad makes you feel like you want to go to the ball park! Great action photo combined with great use of color
and text.
Second Place
The Mount Airy News - Classified Special
Anthony Summerlin
The Mount Airy News
Mount Airy, N.C.
Third Place
The Mount Airy News - Valuable Retail Space
Anthony Summerlin
The Mount Airy News
Mount Airy, N.C.
Best Special Section
First Place
Reflections - A Century of Progress
Staff
Kinston Free Press
Kinston, N.C.
Wonderful focus on community and history. A true reader driven section with advertising focus and dominance.
Gold Star
17th Annual Barbecue Festival
Staff
The Dispatch
Lexington, N.C.
Gold Star
Builders of Central Carolina Industry
Staff
The Sanford Herald
Sanford, N.C.
Gold Star
Best of McDowell County 2000
Staff
The McDowell News
Marion, N.C.
Gold Star
Storm Watch 2000
Staff
Kinston Free Press
Kinston, N.C.
Best Classified Section/Page
First Place
Classified Section
Staff
The Daily Record
Dunn, N.C.
The classified index is colorful and provides all of the information readers look for.
Best Community Service Signature Page
First Place
Celebrate Community
Kathy Wiley
The Dispatch
Lexington, N.C.
This ad allows you to get a feel for what "Celebrate Community" was all about. The layout is great and the use of
color and photos enhance the look.
Second Place
Rocky Mount Storm Tracker
Staff
Rocky Mount Telegram
Rocky Mount, N.C.
Third Place
Honor Our Veterans
Heather Ivey & Charlotte Gard
The Daily Record
Dunn, N.C.
Best Shared Page
First Place
From This Day Forward
Kathy Wiley
The Dispatch
Lexington, N.C.
Beautiful!
Second Place
Money & Taxes 2000
Staff
Daily and Sunday Herald
Roanoke Rapids, N.C.
Third Place
4th of July Celebration
Anthony Summerlin
The Mount Airy News
Mount Airy, N.C.
Best Small Ad
First Place
High Rock Lake Marina
Ron L. Wyatt
The Dispatch
Lexington, N.C.
Excellent color.
Second Place
Matthews Gifts
Debbie Rackley & Wanda Buckner
The Sampson Independent
Clinton, N.C.
Third Place
Tart & West Drug Store
Debbie Rackley
The Sampson Independent
Clinton, N.C.
Best Advertising Campaign
First Place
We Call it Home!
Staff
The Daily Dispatch
Henderson, N.C.
Great theme throughout the campaign. Creates good visuals, as well as great copy.
Best Single Sheet Insert
First Place
Dieffenbach Chevrolet
Sharon Jimenez
Richmond County Daily Journal
Rockingham, N.C.
A cut above.
Best Niche Publication
First Place
Real Estate Showcase
Marilyn Giddings & Virginia Madden
The Daily Advance
Elizabeth City, N.C.
The cover is well designed to correspond to the season and to suggest that winter is a great time to shop for a
home.
Second Place
Homes Magazine
Staff
Kinston Free Press
Kinston, N.C.
Third Place
Real Estate Showcase
Staff
The Dispatch
Lexington, N.C.